Green Juju x PGTSND
DTC Strategy & Growth
Creative Direction
Social Media Strategy & Management
Website & Shopify Management
Email & Lifecycle Marketing
Graphic Design
Photography & Video
Copywriting
Paid Media
The Big Picture
PGTSND’s partnership with Green Juju is what full-spectrum creative looks like in action.
What began as a production partnership grew into an integrated creative and marketing relationship spanning DTC strategy, creative direction, social, e-commerce, email, paid media and content. Working as an extension of the Green Juju team, we connected brand storytelling with the systems responsible for turning attention into customers and customers into loyal subscribers.
“Bri and her team have completely transformed our digital presence..”
Kelley Mirian, Founder at Green Juju
The SOLVE
We built an integrated DTC ecosystem designed to make Green Juju’s brand work harder at every stage of the customer journey.
That meant reimagining the website and e-commerce experience, developing consistent social and content systems, strengthening email and lifecycle marketing, supporting paid acquisition and creating a steady pipeline of high-quality creative.
Across every channel, the goal was the same: create a recognizable brand experience while giving customers more reasons to discover, trust, purchase and keep coming back.
Full Production Suite +
Production remained at the center of Green Juju’s visual identity, with an ongoing library of lifestyle, product, educational and campaign assets built for use across the entire digital ecosystem.
From photography and video to copywriting, blogs, email, social, product launches and e-commerce, every asset was developed within one connected creative system. The result was a consistent brand experience across channels without sacrificing the speed and volume required by a growing consumer brand.
Partnership results
Growth You Can Measure
Great creative should do more than look good. Over the course of our partnership, Green Juju nearly doubled year-over-year DTC sales. The numbers reflect what happens when creative, strategy, content and commerce work together as one connected system, building a brand people don’t just notice, but buy from and come back to.
2x
year-over-year DTC sales
6.3%
e-commerce conversion rate
18.5%
growth in active subscriptions
“PGTSND redesigned our website to be far more functional and user-friendly, and the difference has been remarkable. Their thoughtful approach to social media has also elevated how we connect with our audience. Working with their team has been seamless, and the impact on our business is clear—we’ve grown in ways we couldn’t have without them..”
Kelley Mirian, Founder at Green Juju
ready to show the story behind the work? We’re Ready to Roll.
